555 312 The RealSelf Team

Masters Series: How This Practice Manages Hundreds of Weekly Patient and Prospect Follow-Ups

Welcome to the first RealSelf University Masters Series interview, where a leading voice in practice management or marketing goes in-depth with a practice manager or marketing expert in the field…

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16 Opportunities for Creating Instagram Content at Conferences

Instagram is the place where aesthetics practitioners should focus their social media efforts to reach the most consumers. RealSelf research has found that cosmetic Instagram accounts see an average of…

555 312 The RealSelf Team

Get Inspired With These Smart Marketing Reads: March 2019

This month we read about the the ways that consumer experiences are predicted to evolve this year, how our industry should keep marketing front-of-mind as innovations proliferate, and why businesses…

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Haven’t Updated Your Profile Photo Recently?

Right now, your RealSelf profile photo probably looks good. Maybe even great. But it’s time to update yours now. Why? Because we’re thinking bigger. Consumers let us know they want…

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What Your Practice Can Learn About Marketing Your High-Priced Services from Premium Brands

Create A Valuable Experience Whatever your need state is at Starbucks, if you ask a customer, I just want to get the coffee and get out, but do you want…

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#PhotoRecap: The First Ever RealSelf Business Advisory Board Meeting

We recently held our inaugural RealSelf Business Advisory Board meeting as we continue our two-way dialogue with diverse representatives from the aesthetics provider community. Thank you to the nine board…

555 312 The RealSelf Team

Announcing 2019’s Most “Worth It” Procedures

Based on patient feedback, RealSelf just released the 2019 Worth It Rankings. This list ranks more than 140 surgical and non-surgical cosmetic procedures and brands, using a proprietary consumer satisfaction…

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Previewing the RealSelf Product Themes for 2019

I want to fill you in on how we’re progressing as we move into heads down mode against the overarching commitments we made to you for this year: more listening,…

555 312 The RealSelf Team

5 Fresh Ideas for Creative and Engaging Instagram Posts

Instagram is a powerful channel for social engagement that is also a favorite digital medium for aesthetic doctors and providers. The ability to show the results of your treatments on…

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Medical Industry Email Marketing: Benchmarks and Best Practices

One of our affiliate partners, healthcare marketing agency Etna Interactive, recently shared a wealth of resources to help take your email marketing to the next level. With an ever-shifting marketplace…

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Webinar: Why Do You Need Plenty of Reviews? Because Potential Patients Value Them — A Lot

Watch the recording of this exclusive webinar originally broadcast Tuesday, February 19 at 12pm PST.     RealSelf data reveals that customers most want to know whether doctors are experienced…

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Get Calls from Ready-to-Talk Consumers

As an engaged RealSelf user, you’re already making progress towards finding your next great patient. Now you can connect live with engaged aesthetics shoppers with the help of a compelling…

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Times Square, Instagram, and Other Ways We’re Promoting Hall of Fame Inductees

From the bright lights of New York City to our 100,000+ followers on Instagram, we’ve been busy showcasing the doctors inducted into the RealSelf 100 & 500 Hall of Fame.…

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Inquiries, Unmasked. Starting Mid-January, You’ll See Their Full Contact Information [Q&A]

Inquiry information is being unmasked. What happens after that? RealSelf’s Kelcy Heringer talks it out with our Chief Medical Officer, Dr. Lara Devgan. In 2017, RealSelf launched a new feature…

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15 Tips for Promoting Your RealSelf 100 & 500 Hall of Fame Induction

Congratulations to all the RealSelf 100 & 500 Hall of Fame inductees! To help you promote your achievement, here are suggested ways to spread the exciting news — and to…

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Get New CoolSculpting Reviews & We’ll Give Your Patients $25

We promised you a simpler RealSelf experience and new enhancements to the platform that will deliver higher value to your practice. Now through May 2019, we’re sending a $25 Amazon…

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How Dr. Salemy Reaches Prospective Patients 24/7

  Even early on in his career, Shahram Salemy, MD, FACS realized the need to build relationships with potential patients. To stand out against competitors, Dr. Salemy prioritized building up…

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Announcing the RealSelf 100 & 500 Hall of Fame

Since 2011, the RealSelf 100 & 500 awards have highlighted board-certified aesthetic doctors in the RealSelf community who consistently demonstrate a commitment to patient education. To honor these winners, we’ve…

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Video: Introducing More Prospect Vetting & New Time Savers

    In a previous post I shared with you three priorities that RealSelf is undertaking to deliver more value to practices. The video above focuses on two of those…

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Making the Most of Your Competitive Insights Snapshot

About Your Competitive Insights Snapshot The Competitive Insights Snapshot is designed to give you visibility into how your RealSelf profile is performing. In this blog post, I’ll share brief explanations…