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Watch On Demand: Instagram Content Workshop

On this webinar, we’ll bring you fresh data-driven insights from the RealSelf social media team and RealSelf Social Index of 5,000 aesthetic Instagram accounts including plastic surgeons, nurse injectors, and med spas.

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President Trump’s Social Media Executive Order and RealSelf Reviews

President Trump signed an Executive Order yesterday addressing social media companies. What it means for RealSelf.

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COVID-19 Impact on Medical Aesthetics: Consumer Attitudes and Intent

Our team has surveyed over 1,600 RealSelf community members about COVID-19 and how it affects their interest and likelihood to move forward with a cosmetic procedure. An overview of the findings.

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Beauty in Focus: Come for the Content, Stay for the Strategy

Beauty in Focus, a consumer-facing virtual content series, will explore the news, trends, and issues currently shaping medical aesthetics.

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Don’t Botch this Pandemic Lesson 

Tom chats with Dr. Bill Portuese and Dr. Paul Nassif about the upside of slowing down & more.

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Reopening Your Practice? Here Are 5 Messaging Considerations.

As the relaxation of stay-at-home orders ramps up, practices are doing the painstaking work of reopening while implementing safety procedures to keep staff and patients protected. What you should keep front of mind to inform your patient outreach.

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Piecing Together a Mental Health Playbook

This week’s Hey Seery podcast explores the anxiety, depression and fear that accompany the COVID-19 crisis.

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Rarely Shared Secrets to Getting Reviews and Increasing Conversions

On the first episode of the Hey Seery podcast, RealSelf CEO and Founder Tom Seery interviews practice marketing veteran Eva Sheie about the world of online reviews, which are critical for helping great doctors do well online.

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Beyond Question: Leveraging Q&A to Get More Views and Inquiries

Answering questions on RealSelf gives consumers the content they crave when visiting your profile. Here’s how to approach questions so that you get the most return on the time you spend answering them.

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Reopening: Easing Your Legal Concerns

RealSelf General Counsel Josh King walks through some of the primary concerns he’s been hearing recently about reopening into the ongoing COVID-19 pandemic, and offers his thoughts on minimizing the risk.

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Doctors Predict The Longterm Effects of the Outbreak on Patient Behavior

We recently asked aesthetic doctors what they predict the more lasting changes will be from the pandemic: how will it affect consumer attitudes and expectations in the longer term? Here’s what they told us.

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The Power of Proof: Unlocking the Potential of Photos & Reviews

Learn why photos and reviews have special resonance with consumers, how they move the needle for your business, and a few creative ways you can unlock more of their potential for delivering more patients to your practice. Presented by Sciton.

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How Doctors Are Prepping Patients for Virtual Consults

We’ve heard from several aesthetic doctors about the steps they are taking to prepare their practice and patients for virtual consultations. Here’s a rundown of what some of them had to say about their process.

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9 Ways Potential Patients Are Adapting to Laptop Living

Doctors and staff looking for inspiration during these challenging times can look around at the trends: people will find a way to continue to do what they do on any given day—including explore aesthetic procedures.

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1024 683 The RealSelf Team

What Happened When We Turned Up the Volume on Virtual Consults

RealSelf recently implemented new virtual consultation-focused capabilities. Here’s a readout of what we’ve seen so far in terms of how consumers are actually behaving when it comes to virtual consults.

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What Doctors Are Doing With Their Days While Their Doors Are Closed

If the pause to in-office patient flow has left you and your staff with more time on your hands than you know what to do with, you might find the ways some of your peers are spending their time inspirational.

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Virtual Consultations Across State Lines

With the rise of virtual consultations, more doctors want to know about the legality of doing video consultations with out-of-state patients. RealSelf General Counsel Josh King takes this question on.

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5 Things You’ll Want People to Say About Your Practice Post-Crisis

Here are some things you will want current and potential patients to say about your practice once the crisis has passed.

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Join Us to Support Medical Professionals Treating COVID-19 Patients

RealSelf is partnering with Los Angeles-based retailer Bluestone Sunshields to support the manufacture and distribution of safety glasses and full-face shields to hospitals in Los Angeles, New York City and Seattle.

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3 Tips for Social Media Marketing in a Crisis

While people spend more time than usual on social media, you have an opportunity to engage with and grow your audience.