While the risk of fakers and posers using social media to steal mindshare is real, doctors on the RealSelf Advisory Board shared a belief that it introduces transparency.
Tom Seery would love to know what you’ve done to elevate your expertise in the current age.
The rate of advancement in tech has officially outpaced our ability to keep up, and New York Times columnist Thomas Friedman has said the people and businesses poised to thrive are those…
Just like you, I am busy. Relentlessly busy. Because of this, we probably share an attraction to tools that make us more productive, like the Apple Watch strapped to my…
Late last year, I committed to you that we would make some major moves in 2019 to make RealSelf easier to use and deliver a greater return on investment. The…
I want to fill you in on how we’re progressing as we move into heads down mode against the overarching commitments we made to you for this year: more listening,…
In a previous post I shared with you three priorities that RealSelf is undertaking to deliver more value to practices. The video above focuses on two of those…
In the video above, I discuss my vision for RealSelf and the top three priorities I’ll be leading my team on in the coming months. We’ll be: Doing…
Here at RealSelf, we’re lucky to have a smart team that manages our social media accounts and regularly reports on what’s working. With that team at the wheel, we more…
I’m constantly drawing business inspiration from outside of my day-to-day world of medical aesthetics, so when Andy Hunt, the co-founder of Warby Parker, joined our board, I jumped at the…
Last updated: August 2, 2018 I am pleased to share with you that today we announced new financing that will drive the next wave of growth for RealSelf. We raised…
In just the past month, nearly 10 million people from over 100 countries visited RealSelf to do aesthetic research and find doctors and clinics. The Internet is amazing in how…
At RealSelf, we view giving back as our social responsibility, core to our beliefs and culture. A guiding principle to our support of local charities and international medical volunteers is…
Plastic surgeons and dermatologists tend to focus their “reputation management” efforts around boosting online star-ratings by delivering predictable, high quality service–e.g, taking time during consults, offering support before, during and after procedures and, of course, delivering the…
Facebook and social media are not lead generation tools. These services provide an opportunity for prospective patients, fans and followers to get to know you…at an appropriate arm’s length When…
Photo Courtesy of Sam Naficy, MD One stat I shared with plastic surgeons at the ASAPS 2013 meeting in New York City got more attention than all others (and I…
ASAPS just released stats for 2012 and our team at RealSelf was excited to see the inclusion of the RealSelf Worth It Ratings, which speak broadly to patient satisfaction with…
As cosmetic dermatology embraces new technologies like ultrasound skin tightening devices, practices are starting to deliver a greater number of services that go beyond the face. Patients are also asking…
RealSelf has received questions about the unauthorized use of RealSelf.com’s name in a mass marketing email campaign from a company called Relevant Doctor. See sample below. Be aware that RealSelf…
Google a doctor, as in “Dr. Steven Teitelbaum”, and watch Google’s suggestion feature: Google Suggests Dr Reviews Because It Gets Clicked! Try this on your name, and you’ll likely see…
