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The RealSelf Team

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Get Your Free U.S. Laser & Energy Report

Today we released the inaugural RealSelf U.S. Laser & Energy Report revealing consumer interest, patient satisfaction based on the proprietary RealSelf Worth It Ratings, and emerging trends within the laser and…

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4 Steps to Building a Blog that Attracts Potential Patients

A blog can be a powerful marketing and patient education tool for your practice. In marketing lingo, a blog is a “pull marketing” technique. It attracts people who are searching…

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3 Big Updates to Your RealSelf Business Page

To help your medical aesthetic business grow, we do more than listen to your feedback about Business Pages. We also evolve our site to meet the expectations of consumers as…

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VCS 2018: How to Thrive in an Era of Digital Disruption and Uberized Patients

Slides originally presented by RealSelf CEO and Founder Tom Seery at Vegas Cosmetic Surgery 2018.

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RealSelf is attending VCS…are you?

RealSelf is excited to be back at the Vegas Cosmetic Surgery (VCS) Symposium, June 6-10, with a session by our CEO, Tom Seery, our ever-popular RealSelf Video Booth (#111), and…

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How You Can Win: 7 Ways To Stay Ahead of the Curve

An inside look at the 7 key things plastic surgeons must do in practice marketing to adapt to changing market trends and ensure long-term success. Originally presented at ASAPS 2018…

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What Patients Really Want

97% of consumers expect their provider to engage online, and their needs for information ahead of contacting the practice have changed dramatically thanks to the smartphone. In this course, we…

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Social Media Workshop – ASAPS 2018

Originally presented by the RealSelf team at ASAPS in New York City on April 27, 2018. Learn to enhance the effectiveness of practice marketing via social media. Includes practical tips…

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Thriving in an Era of Digital Disruption

Originally presented by RealSelf CEO and Founder Tom Seery at ASAPS in New York City on Friday, April 27, 2018 as part of a panel titled Re-Designing Your Aesthetic Practice.

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How-to Respond to Consumer Inquiries: A Step-by-Step Guide

In this guide, you will find step-by-step guidance, complete with screenshots, to help you accomplish the following: Set up inquiry notifications Who receives the consumer inquiry emails in your practice?…

BRAVE Coalition RealSelf Insights Center
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Fact: 70% of Women Don’t Know that Breast Reconstruction is Covered

As you’re aware, women recovering from breast cancer are often faced with confusing choices in breast reconstruction – but we’re talking about what’s covered by law under insurance. A coalition…

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Part 3. When and How: Response Frequency and Methods

There are two types of potential patients – those you haven’t spoken to yet – and those you have, who just aren’t ready to move to a consult. But even…

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Part 2. Educating Potential Patients: How to Start

When communicating with a consumer, the first thing to do is be their provider…of information. Carefully consider what you’ll say to a potential patient when you connect for the first…

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Part 1. Consult Inquiries: Responding Quickly

You’ve been following up on every consult inquiry – and that’s smart for sure, but nothing surprises and delights a potential patient like getting a timely callback. It’s a process…

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Infographic: Are You Meeting Consumer Expectations?

If you want to convert more contacts into consults, it helps to be informed. That’s why we created the Are You Meeting Consumer Expectations? infographic. It covers how to get…

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Best Practices: Answering Consumer Questions

Did you know consumers have posted over 400,000 questions on RealSelf? By taking a few minutes to answer questions from the RealSelf community of 10 million aesthetic consumers, you can…

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Best Practices: Uploading Before and After Photos

Did you know consumers need to see at least 11 sets of photos before they are able to make a decision? Before and after photos are a critical component in…

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Local Connections: Growing Your Medaesthetic Practice with RealSelf

    Want to grow your client base? 10 million aesthetic consumers visit RealSelf each month. Need a proven way to stand out from competitors? RealSelf makes it easy to…

millennials, aesthetic marketing, cosmetic surgery
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4 Steps to Getting All-Important Consumer Reviews

Forget treatment cost or even your certifications. According to a recent RealSelf survey, nearly four in five aesthetic consumers said review content is the most important factor when choosing a…

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Dr. Andrew Campbell: Why I Use RealSelf

    Dr. Andrew Campbell, MD is a facial plastic and reconstructive surgeon based in Mequon, Wisconsin who has been part of the RealSelf community for over 7 years. He…