While people spend more time than usual on social media, you have an opportunity to engage with and grow your audience.
Here’s what you should know about how new features RealSelf has launched to support virtual consultations for doctors.
It’s important at this relatively early moment in this crisis to take stock of how consumers say they plan to behave. What we’re hearing so far.
What historical research and insights say about how to think about marketing in uncertain times.
Join us for a special RealSelf University webinar on Thursday, March 26 at 12 Pacific to learn what you need to know about marketing during a crisis, and get the strategic info you need to futureproof your practice.
Yes, it can be possible to be open even if your physical office is temporarily closed.
A brief tour of the underlying factors that make Emsculpt “Worth It” for both aesthetic patients and for the providers who treat them.
It’s incredibly important that you have a system for managing inquiries that are not quite ready to turn into booked patients, whether by choice or because of mandated business closures.
Instagram is a powerful channel for social engagement that is also a favorite digital medium for aesthetic doctors and providers. The ability to show the results of your treatments on…
83% of prospective patients say that after reviews, before & after photos are the most important factor they consider when choosing a doctor. Join our RealSelf University webinar featuring Etna Interactive CEO Ryan Miller to learn how to do them better.
Branching out into the world of Instagram can be a highly effective way for your aesthetics practice to strut its stuff, showcasing the quality work you do, your expertise, your…
Marketing insights and inspiration from around the web.
Whether you’ve always put photos first or are newly committed to shaping up a long-neglected showcase, here are some tips to transform the appearance and performance of your gallery.
If you expand the spectrum of your content, you may increase both engagement and reach with the audience.
With its focus on photos and video, the social media giant Instagram is particularly well suited for the aesthetics field, and many practices have been using the platform to effectively…
It’s no wonder that recent statistics show almost three quarters of all businesses are expected to have a presence on the Instagram social media platform in 2020. After all, 130…
Marketing insights and inspiration from around the web.
Dr. Jonathan Kaplan talks with RealSelf CEO Tom Seery about pricing transparency and Yelp.
A few notable stats from recent studies which can shed some light on how the public is evolving when it comes to interacting with marketing on their mobile devices.
How to use paid social media marketing to grow list subscribers from people who are already following you.
