Inside RealSelf

The Latest RealSelf Learnings as We Test, Iterate & Evolve Together

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1024 576 Tom Seery

Hello World, Hola Mundo, Hallo Welt, Ciao Mondo, Bonjour le Monde, Ahoj Světe, مرحبا العالم, Witaj świecie

Today we announced our acquisition of Barcelona-based YNS Group. This is a transformative moment for our team and the community we serve.

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See You in the Flesh at ASAPS 2021

We put our heads together to think up a foursome of exciting perks (you’ll pick one) that you can enjoy after the meeting. You’re going to love them.

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Our Traffic Jumped In May. Here’s What You Should Know.

Google’s most recent core algorithm update, which went live on May 4, directly precipitated a traffic lift for RealSelf, making it clear that the changes we’ve been making since last year to improve consumer experience is now paying off in terms of visitor volume.

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Beauty in Focus: Come for the Content, Stay for the Strategy

Beauty in Focus, a consumer-facing virtual content series, will explore the news, trends, and issues currently shaping medical aesthetics.

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Inside the House of Modern Beauty

How our one-of-a-kind experiential event is helping to bolster the modern beauty marketplace.

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Six Ways to Talk to the RealSelf Team in 2020

Here are six ways you can talk back to our team throughout the new year.

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Yes, RealSelf is embracing Google’s recent algorithm updates

Combined with our own insights into what both consumers and providers want and need from RealSelf, Google’s algorithm updates support, not detract from, a thoughtful reimagining of the RealSelf.com experience.

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What Were We Thinking?

The real reasons we launched the RealSelf Network & RealSelf Verified.

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Coming Soon: Our 2019 Breast Reconstruction Feature

Our 2019 Reconstruct Your Narrative feature will highlight first-person narrative content, safety resources and treatment guides to help breast cancer patients navigate their mastectomy and reconstruction options.

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Our RealSelf Verified Consumer Campaign in Action

Here’s a look at what consumers have been seeing both on and off of RealSelf about who RealSelf Verified Doctors are and why they should feel confident adding these doctors to their short list.

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4 Reasons Why RealSelf Verified Doctors Will Win With Consumers

At the convening of our doctor advisory board meeting in Seattle last month, RealSelf CEO Tom Seery reminded members that when we set out to launch a reimagined paradigm for…

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Your RealSelf Network Questions, Answered.

We launched the RealSelf Network in early June after months of all-hands-on-deck building and honing here at RealSelf, and with the active participation of the doctors on our business advisory…

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Inside Our Consumer-Facing RealSelf Insiders Program

Consumers highly value other consumers’ perspectives about aesthetic doctors and treatments. That’s why reviews are so highly prized: 78 percent of consumers say reviews are important when choosing a provider,…

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The RealSelf Network is Here

Late last year, I committed to you that we would make some major moves in 2019 to make RealSelf easier to use and deliver a greater return on investment. The…

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5 Lessons Learned from Our Advisory Board

I joined RealSelf as VP of Doctor Marketing because I felt it was the most customer-centric company in the industry and I wanted to work on a mission that helps…

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Previewing the RealSelf Product Themes for 2019

I want to fill you in on how we’re progressing as we move into heads down mode against the overarching commitments we made to you for this year: more listening,…

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Video: Introducing More Prospect Vetting & New Time Savers

    In a previous post I shared with you three priorities that RealSelf is undertaking to deliver more value to practices. The video above focuses on two of those…

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Video: How RealSelf Will Work Harder For You in 2019

    In the video above, I discuss my vision for RealSelf and the top three priorities I’ll be leading my team on in the coming months. We’ll be: Doing…

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@RealSelf Reveals Hidden Social Media Trends in Medical Aesthetics

Here at RealSelf, we’re lucky to have a smart team that manages our social media accounts and regularly reports on what’s working. With that team at the wheel, we more…

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3 Key Learnings From My Visit With One Of The Fastest Growing + Most Loved Consumer Brands In The U.S.

I’m constantly drawing business inspiration from outside of my day-to-day world of medical aesthetics, so when Andy Hunt, the co-founder of Warby Parker, joined our board, I jumped at the…