Getting Best Practices for Social Media & Other Aesthetic Marketing Channels
One of our affiliate partners, healthcare marketing agency Etna Interactive, recently shared a wealth of resources to help take your email marketing to the next level. With an ever-shifting marketplace…
Watch the recording of this exclusive webinar originally broadcast Tuesday, February 19 at 12pm PST. RealSelf data reveals that customers most want to know whether doctors are experienced…
Congratulations to all the RealSelf 100 & 500 Hall of Fame inductees! To help you promote your achievement, here are suggested ways to spread the exciting news — and to…
Want to understand the different types of potential patients out there and how to convert them to consults? Presented by executives at leading medical staffing and practice training company YellowTelescope,…
For consumers seeking aesthetic treatments, one of the most important sentiments you’ll need to convey to them is trust. And in your marketing, the ultimate way to build and validate…
Are you an aesthetic professional who is grappling with closing the gap between the expertise you’ve built through experience and the way people see your reputation online? If so, you’re…
Enrique Rangel, industry expert and CEO at MyMedLeads.com, published an article entitled Six Steps You Can Take NOW to Start Getting More Patients from RealSelf. We’re bringing it to you…
A blog can be a powerful marketing and patient education tool for your practice. In marketing lingo, a blog is a “pull marketing” technique. It attracts people who are searching…
Slides originally presented by RealSelf CEO and Founder Tom Seery at Vegas Cosmetic Surgery 2018.
An inside look at the 7 key things plastic surgeons must do in practice marketing to adapt to changing market trends and ensure long-term success. Originally presented at ASAPS 2018…
Originally presented by the RealSelf team at ASAPS in New York City on April 27, 2018. Learn to enhance the effectiveness of practice marketing via social media. Includes practical tips…
Originally presented by RealSelf CEO and Founder Tom Seery at ASAPS in New York City on Friday, April 27, 2018 as part of a panel titled Re-Designing Your Aesthetic Practice.
There are two types of potential patients – those you haven’t spoken to yet – and those you have, who just aren’t ready to move to a consult. But even…
When communicating with a consumer, the first thing to do is be their provider…of information. Carefully consider what you’ll say to a potential patient when you connect for the first…
You’ve been following up on every consult inquiry – and that’s smart for sure, but nothing surprises and delights a potential patient like getting a timely callback. It’s a process…
If you want to convert more contacts into consults, it helps to be informed. That’s why we created the Are You Meeting Consumer Expectations? infographic. It covers how to get…
Did you know consumers have posted over 400,000 questions on RealSelf? By taking a few minutes to answer questions from the RealSelf community of 10 million aesthetic consumers, you can…
Did you know consumers need to see at least 11 sets of photos before they are able to make a decision? Before and after photos are a critical component in…
With so many exciting things going on in the medaesthetic industry, we wanted to take a minute to celebrate one of the fastest-growing categories on RealSelf — injectable fillers. RealSelf…
According to the American Society of Plastic Surgeons, more than $16 billion is spent on cosmetic procedures in the U.S.1 If you want to keep up with existing practices (and…
