News & Trends

Staying Informed on RealSelf Updates, Consumer Trends & Industry News

1024 576 The RealSelf Team

5-Star News: Now You Can Collect In-Office Reviews

Until recently, RealSelf did not allow providers to collect a review from patients or clients who were still at your office. Now that consumers are interested in having that option,…

555 312 The RealSelf Team

Making the Most of Your Q1+Q2 Competitive Insights Snapshot

About Your Competitive Insights Snapshot The Competitive Insights Snapshot is designed to give you visibility into how your RealSelf profile is performing. In this blog post, I’ll share brief explanations…

1024 576 The RealSelf Team

Growing Your Practice Is About to Get Easier

RealSelf helps proactive consumers find and contact a provider every 5 seconds. To make it easier to follow up with all these leads, we’re updating the inquiry email you receive…

1024 574 The RealSelf Team

Guaranteed Introductions Now Available for Rhinoplasty and Hair Restoration

Since announcing ProIntro in April, both consumers and providers have been eager to participate. For proactive consumers researching aesthetic options, it’s an easy way to connect with nearby providers. And…

1024 689 Tom Seery

Meet the RealSelf Chief Medical Officer: Dr. Lara Devgan

As I mentioned when we announced our financing round earlier this year, we are investing for the future. This means we are working to introduce RealSelf to more consumers —…

1024 576 The RealSelf Team

Get Your Free U.S. Laser & Energy Report

Today we released the inaugural RealSelf U.S. Laser & Energy Report revealing consumer interest, patient satisfaction based on the proprietary RealSelf Worth It Ratings, and emerging trends within the laser and…

1024 576 Tom Seery

Was Your $100,000 Laser Or Energy Device Purchase Worth It? Let Us Know.

RealSelf is widely known for the “Worth It” Rating on devices ranging from CoolSculpting (79% Worth It) to Zerona (63% Worth It), which are based on patient feedback. We now…

555 312 The RealSelf Team

4 Big Updates to Your RealSelf Business Page

To help your medical aesthetic business grow, we do more than listen to your feedback about Business Pages. We also evolve our site to meet the expectations of consumers as…

842 400 The RealSelf Team

How Does Your Response Timeliness Compare To Other Providers?

Have you ever wanted to know how quickly you and your team respond to consumer inquiries? Are you interested in how your response timeliness compares to other providers? If you…

842 400 The RealSelf Team

RealSelf is attending VCS…are you?

RealSelf is excited to be back at the Vegas Cosmetic Surgery (VCS) Symposium, June 6-10, with a session by our CEO, Tom Seery, our ever-popular RealSelf Video Booth (#111), and…

960 540 The RealSelf Team

What Patients Really Want

97% of consumers expect their provider to engage online, and their needs for information ahead of contacting the practice have changed dramatically thanks to the smartphone. In this course, we…

BRAVE Coalition RealSelf Insights Center
1024 683 The RealSelf Team

Fact: 70% of Women Don’t Know that Breast Reconstruction is Covered

As you’re aware, women recovering from breast cancer are often faced with confusing choices in breast reconstruction – but we’re talking about what’s covered by law under insurance. A coalition…

1024 576 The RealSelf Team

Part 3. When and How: Response Frequency and Methods

There are two types of potential patients – those you haven’t spoken to yet – and those you have, who just aren’t ready to move to a consult. But even…

1024 576 The RealSelf Team

Part 2. Educating Potential Patients: How to Start

When communicating with a consumer, the first thing to do is be their provider…of information. Carefully consider what you’ll say to a potential patient when you connect for the first…

1024 576 The RealSelf Team

Part 1. Consult Inquiries: Responding Quickly

You’ve been following up on every consult inquiry – and that’s smart for sure, but nothing surprises and delights a potential patient like getting a timely callback. It’s a process…

1024 576 The RealSelf Team

Series: The When, What, and How of Responding To Potential Patients

If ever there was a great example of the journey being as important as the destination, this may well be it – the 10 million consumers who spend time at…

1024 683 The RealSelf Team

Congrats to All the Most Loved Injector Nominees

With so many exciting things going on in the medaesthetic industry, we wanted to take a minute to celebrate one of the fastest-growing categories on RealSelf — injectable fillers. RealSelf…

1024 360 Kelcy Heringer

Data: You Want It, We Got It, and Now You Have It Too

I don’t need our team of data scientists to identify the top request from providers: More data. After all, with 10 million RealSelf visitors each month, we analyze millions of…

1024 683 Rob Lovitt

Makeovers for Men: A Small, but Growing, Market

It’s not often that male makeovers make headlines, so when they do, it’s worth paying attention. The recent news that Ken, of Barbie and Ken fame, has undergone a truly…

healthcare consumer, consumerization, online shopping
513 327 Rob Lovitt

5 Trends Redefining Medical Marketing

There’s a lot of talk lately about potential patients being healthcare consumers. No longer passive observers, people are increasingly adept at researching procedures and providers and making decisions about what’s right for them.…