News & Trends

Staying Informed on RealSelf Updates, Consumer Trends & Industry News

valentines day, email marketing, romance, content, brand
636 536 Rob Lovitt

Infographic Friday: Want Patients to Love Your Practice? Think Soul Mate, not One-Night Stand

With Valentine’s Day upon us, it seems that romance is in the air. Alas, if you want patients to fall in love with your practice, flowers and chocolates won’t get…

myth, healthcare consumerism, marketing
500 328 Rob Lovitt

3 Myths about Healthcare Consumerism — and How to Overcome Them

             Patient:  a person receiving care or treatment, especially from a doctor              Consumer: a person who buys goods or…

nose job, rhinoplasty, natural, not fake
504 323 Rob Lovitt

It’s Only Natural: The New Word in Nose Jobs Is…

The eyes may be the window to the soul but for many aesthetic consumers, the nose may just be the doorway to a more satisfied life. And while it’s true that…

Millenials, selfies, cosmetic surgery, minimally invasive procedure
440 331 Rob Lovitt

The Changing Face of Plastic Surgery (Hint: It’s Younger than You May Think)

It’s not exactly an earth-shattering revelation but it’s always good to get confirmation from an authoritative source: According to a just-released survey from the American Academy of Facial Plastic and…

digital disruption
495 327 Rob Lovitt

5 Trends that Will Define the Future: Digital Disruption and How to Survive It

Virtual reality headsets, modular TV sets, and an electric car that Batman would be proud to drive: For tech geeks, the just-finished Consumer Electronics Show (CES) in Las Vegas offered…