For articles that have appeared in the Trending Now section of the monthly newsletter
An important aspect of making a connection with the viewer is to be yourself and “act natural.” But what does that mean and how can you accomplish it? Let’s take a look at some tips and tricks for coming across as authentic and relaxed on video.
Having a handle on how your actions appear to others can be tough. Here are six instances where you might be surprised at how your actions are being interpreted by consumers.
So you need to write or update your bio. What information should you include? How long should it be? Formal or more casual? Here are some tips to help craft…
Voice search is steadily becoming more popular. Here’s how to respond.
Seven ways you can leverage your email confirmation page to push subscribers to take further action.
Let’s explore a few mistakes practices might make when assessing the return they get from their marketing.
Marketing insights and inspiration from around the web.
Whether you’ve always put photos first or are newly committed to shaping up a long-neglected showcase, here are some tips to transform the appearance and performance of your gallery.
If you expand the spectrum of your content, you may increase both engagement and reach with the audience.
Marketing insights and inspiration from around the web.
Find out how this new platform helps create staff efficiencies, increases patient satisfaction by improving communication, and delivers critical marketing performance data.
A few notable stats from recent studies which can shed some light on how the public is evolving when it comes to interacting with marketing on their mobile devices.
It’s really happening. After whispers that began earlier this year and out-and-out tests in non-U.S. markets, Instagram has revealed that it will begin testing hiding ‘likes’ count on Instagram posts…
Here are some things to keep in mind when considering how to best craft the wording behind your marketing efforts.
Marketing inspiration and insights from around the web.
The BII conversation reveals what’s at stake when consumer empowerment and online community collide with medical expertise.
Is there any part of our daily lives that is not up for review? From checking reviews on products and services before making a purchase decision (including in-store) to venting…
If you’re like many business owners, the thought of getting a bad review is sure to cost you some sleep. Learn best practices for how to and how not to respond to online reviews.
When it comes to social media strategy, consistency is important. Regular posting across all channels helps increase engagement with audiences, including current and potential clients, and that engagement fuels the…
This month’s reads are about strategy, alternative and diversifying revenue streams and a ban on plastic surgery like filters on Instagram. It’s an unusual and risky strategy—actively encouraging people to…
