Practice Playbook

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Practice Playbook: Dr. Camille Cash Gets Real About the Patient Journey

Dr. Camille Cash connects with patients on RealSelf by reflecting real life on her profile, both in its diversity and by being transparent about what people sign up for when they undergo a procedure.

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Practice Playbook: Camp Plastic Surgery Gets Down to Business

Dr. Steven Camp and his wife, Sara Camp, have been focused on building their business by making bold and thoughtful investments.

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Practice Playbook: Dr. Goretti Taghva Builds From Her Strengths

Dr. Goretti Taghva’s thoughtful and self-aware approach to practice marketing and development helped her achieve success on RealSelf, including doubling her profile views in just six months.

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Practice Playbook: Dr. Ramsen Azizi’s Strategic Marketing Investments

Dr. Ramsen Azizi built his practice on RealSelf by collaborating closely with his RealSelf Advisor and making smart, tactical investments in promoting his profile with Spotlights.

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Practice Playbook: Dr. Arian Mowlavi Focuses on a Niche

Board-certified plastic surgeon Dr. Arian Mowlavi believes in focusing on what he wants to be known for and dedicates a significant chunk of his time to advancing this niche.

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Practice Playbook: Dr. Alex Zuriarrain

Dr. Alex Zuriarrain, a RealSelf Verified Doctor who is just two years into his Miami-based solo practice, ramped quickly to success on RealSelf by focusing on reviews.