Video: How RealSelf Will Work Harder For You in 2019

Video: How RealSelf Will Work Harder For You in 2019

1024 512 Tom Seery



In the video above, I discuss my vision for RealSelf and the top three priorities I’ll be leading my team on in the coming months. We’ll be:

  1. Doing more vetting of consumers before connecting them with practices.
  2. Focusing on new ways to make it easier for you to get the most out of RealSelf.
  3. Embedding doctors more firmly in our decision-making process via our new Business Advisory Board.

You’ve been vocal either with me or my team about what you need from RealSelf, and those conversations inspired these priorities. I built RealSelf to help consumers make smarter aesthetic decisions and connect practices with people who are seeking treatments. We’ve been successful at doing this, but we’re also going to continue evolving as technology, consumer expectations and the aesthetics landscape continue to shift. And as a technology company, RealSelf has scale on our side, and we’re going to continue using our significant reach among aesthetics consumers to qualify them, help you connect with them, and give you access to tools to help grow your customer base in the process.

We’re also going to be intentional about keeping you up-to-speed on our work—we’ll continue to do that here on the RealSelf Insights Center (you can sign up for updates here), and in more update videos like the one above.  Stay tuned for new videos previewing RealSelf products and features, plus an update on how we’re aligning our teams to resource these priorities. I’m looking forward to continuing this conversation with you as these changes get underway!

You can contact us directly at

– Tom

Tom Seery

Tom Seery is the founder and CEO of RealSelf, the most popular online resource that helps consumers research cosmetic treatments and find the right medical aesthetic provider. Each month RealSelf attracts 10 million unique visitors who view 50 million photos. Another 500,000 people contact doctors and clinics seeking more information or appointments. Integral to RealSelf is a model that showcases the expertise of aesthetic providers. Experts have posted two million answers to questions and routinely upload educational videos, and patient before & after photos. Prior to RealSelf, Tom was a member of the founding team at Expedia, where he conceived a $1.2b private-label travel business, launched the cruise travel line of business, and introduced search marketing long before Google was a household name. Tom sits on the board of ReSurge International, a nonprofit that builds plastic reconstructive surgical capacity in developing countries. He also regularly lectures on innovation and serves on the board of the entrepreneurship programs at the University of Washington. Tom holds an MS from Drexel University, MBA from University of Washington, and BA from Connecticut College. He resides in Seattle with his wife and two highly energetic boys. He is @seery on Twitter or @realself_tom on Instagram, should you wish to connect.

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