Successful engagement on Instagram doesn’t have to be a mystery. It simply requires consistency, authenticity, and a focus on the right metrics.
On this webinar, we’ll bring you fresh, data-driven insights from the RealSelf social media team and RealSelf Social Index of 5,000 aesthetic Instagram accounts including plastic surgeons, nurse injectors, and med spas. We’ll share recommendations and actionable advice for growing your own Instagram presence, including:
- Ways to grow your audience without cheating
- How to make the Instagram algorithm work for you
- Tools and resources for creating engaging and effective content
Watch this webinar on demand for an exclusive look at which Instagram engagement metrics matter most and get the help you need to turn those insights into content that builds your brand and drives conversions.
SPEAKERS
Mark Sandritter | Head of Digital Marketing, RealSelf
Mark Sandritter is the Head of Digital Marketing and key strategist behind the RealSelf consumer-facing Instagram account. His data-driven approach has resulted in a 35x growth in Instagram followers since February 2017. Mark has more than 10 years of experience in content creation and social media strategy for large consumer brands, including a top 25 online media property.
Andaiye Taylor | RealSelf Doctor Content
Andaiye Taylor manages doctor-facing content production for RealSelf and was formerly content director at First Data, Rubicon Project and Bitly. She has a deep background in educational content strategy and production for small business owners that help them make informed decisions and level up their marketing skills. Andaiye has an M.S. in Journalism from Columbia University, where she earned the Erik-Lars Nelson prize for excellence in reporting and writing.
